Overview
Amazon’s AI shopping assistant providing conversational shopping help, product recommendations, and Q&A on Amazon.
Details
Rufus is Amazon’s AI shopping assistant providing conversational shopping help, product recommendations, comparisons, and Q&A grounded in Amazon’s catalog and customer reviews. Rufus is integrated into the Amazon shopping experience for hundreds of millions of customers. Rufus represents one of the largest deployments of AI shopping assistants by user count given Amazon’s scale.